14 April 2008

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The Importance of SEO (Search Engine Optimization)


SEO (Search Engine Optimization) is one methode of analyzing and constructing a website or Web Design, as well as entire sites, so that it can be discovered, analyzed, and then be indexed by various search engine. SEO can make your web pages content easily read by search engines and their crawling and indexing software (robot). This is very important if you have an internet business. When customers want to find something that they need, they will go to the website address. But if they don't have the URL they will find over search engine by typing kewords related on their topic needs. If your website is not indexed by any search engine, it's almost impossible for customers to locate your website if it's not a famouse website/company. Potential customers might not even know that your site exists.

As an example, a customer would like to find an information about a product that would be used by him/her, but he/she don't know about a certain website which to locate, or even he/she don't know if they actually have a website. So he/she will decide to look in a popular search engine. He/she will type a keyword related on the topic in the seach box, then click on the search button. There will be a great number of site listed in the search result. If your website on the top rank of search engine, it's possible your site will be appear on the first pages or even top of search result page. Then the customer would be happy to click the link and visit to your site.

Search engine is great option. Lately, everyones use it to find what they need. If your website on the top of search engine result pages, potential customers will able to find your pages easily, and your website traffic absolutely will increased very significant. And it will make your business successfull. The question is how to make your pages on the top of search engine result pages? Search engine usually use a programs which are commonly called spiders, crawler, or robots which follow the links from page to page. The pages ara analyzed, indexed and added to the databases search engine. SEO (Search Engine Optimization), like it's name, can optimize your web pages to be search engine friendly. With some methods, SEO, can make your website placed on the top of search engine result.

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