05 January 2009
Many companies use email marketing to communicate with existing customers. They use it for purpose of enhancing the relationship of a merchant with its current or previous customers and to encourage customer loyalty and repeat business. Lately there are many email marketting company that offer their service. One of them is iContact. iContact is an easy to use email marketing, surveying, autoresponder, and blogging tool that allows small businesses, non-profits, and associations to easily communicate online with their customers, prospects, and members.
iContact is the best option out there for anyone who wants to send out email newsletters. They have great inbox deliverability, an extremely easy to use interface, great prices that start at $9.95 per month, lots of templates, and also include surveying, autoresponder, and blogging capability from the same application at no additional charge. They take care of managing bounces and unsubscribes for you. They also take care of making sure your message gets to the inbox of your recipients through their ISP relations, feedback loops, and whitelist status. If you are currently running into deliverability issues with your existing newsletter sending method, iContact will be very helpful and ensure inbox delivery of your messages. 15 day free trial of iContact is available here.